In the Media

False memories could prompt kids to eat their veggies

November 15, 2017

Many people -- and probably most kids -- don't like eating their vegetables. But what if there was a psychological way to convince them to do so?

Elizabeth Loftus, professor of social ecology, has done studies testing whether false memories can be planted in people, and the effects those memories have, including on eating habits. She was recently quoted in a story in Popular Science on convincing kids to more vegetables.